Giannis Antetokounmpo, the Boston Celtics, and the Miami Heat have somehow managed to generate almost as much buzz as the NBA Finals. The association is a transaction-fueled league, so it makes some sense.
Though both teams have been linked to the two-time MVP, neither has done enough to appease the Milwaukee Bucks and get a deal done. So, in the meantime, all the media can do is sit around and speculate.
Is there sourced reporting on the situation?
Absolutely. Bill Simmons, Brian Windhorst, Marc Stein, Ira Winderman, and Barry Jackson have given us all some insight as to what’s going on behind the scenes.
Unfortunately, that’s not the case with everyone who’s chimed in on the situation.
Not everything on the internet is true, shockingly
On the Tuesday morning edition of ESPN’s Get Up, Jay Williams straight up spread misinformation over the worldwide leader’s airwaves.
While he, Mike Greenberg, and the rest of the gang fired off takes about the early offseason rumors, Williams claimed that Jaylen Brown had already unfollowed the Celtics on social media.
“Jaylen Brown has already also unfollowed the Boston Celtics on all his social media,” Williams said. “So, there’s a lot of stuff going on, guys.”
“Jaylen Brown has already also unfollowed the Boston Celtics on all his social media. So there's a lot of stuff going on, guys.”
— NBA Base (@TheNBABase) June 16, 2026
- Jay Williams pic.twitter.com/jNborFL4h3
All it takes to figure out where Williams’ information came from is to find a perpetually online person, like myself. A tweet from “Jesse Morse, M.D.” made it’s rounds on Twitter/X on Monday. The post tried to bring attention to Brown “removing all connections to the Celtics” from his socials -- something that did not happen.
Jaylen Brown has removed all connections to the Boston Celtics from his social media pages.
— Jesse Morse, M.D. (@DrJesseMorse) June 15, 2026
Something big happening? pic.twitter.com/cr2talXq3s
Brown’s socials remained the same as they’ve been for months. His Twitter profile picture was still an image of him holding up the 2024 Finals MVP trophy in Celtics gear. He also never unfollowed the team or its players.
Why are you lying @RealJayWilliams https://t.co/waq11IrhVt pic.twitter.com/Xu0ou2CW0L
— Dan Greenberg (@StoolGreenie) June 16, 2026
In fairness, Williams likely wasn’t the only person involved in this slip up. An ESPN producer likely included that tidbit about Brown’s socials in the rundown and it became part of the show.
If not, then he, like many others on Twitter, overreacted to a nothing post.
As easy as it can be to sift through the nonsense and figure out when something simply isn’t true, not everyone does it. Maybe 10% of the Celtics fanbase is telling friends, family, or co-workers that they’re worried about Jaylen Brown because he disassociated himself with the Cs.
If you don’t believe me, just look at Williams going on ESPN and saying so without fact-checking first.
The lack of motivation to ensure information is true before spreading it nowadays is dangerous. It can even be reputation ruining in some cases. Again, there are going to be Celtics fans who feel some type of way about Jaylen because they saw someone say something that wasn’t true about him.
