"Uneasy lies the head that wears the crown" is a Shakespeare quote that proved to be centuries ahead of its time. This definitely applies to Jayson Tatum and has for years, but that's what happens when you're the iconic player one one of the NBA's most storied franchises in the Boston Celtics.
For years, not only did Tatum himself have negative narratives, but there was always one about his partnership with Jaylen Brown. First, it was that they weren't good together. Then it was, they weren't good enough together. Don't be too shocked if we'll be getting "They only won ONE ring together!" narratives in the not-too-distant future.
Now, after the Brown trade, we're getting narratives that aren't just ridiculous, but straight-up made-up. First, we had Marc J. Spears straight up lying about what happened during Banner Night in 2024.
Marc Spears on Celtics disrespecting Jaylen Brown 🤦♂️
— CELTICS ☘️ BANNER 19 (@BiggLynch) July 1, 2026
“You know what really made me feel like Boston doesn't respect Jaylen? He won Finals MVP, right? When they raised that banner, who raised the banner? Did the Finals MVP raise it? No... Jayson Tatum.” pic.twitter.com/McT4GA83hs
Spears later owned up to this, but even so, it didn't feel that sincere, plus his apology was more in response to those aggregating what he had said.
Apologies. Jayson Tatum was the only Celtics player to address the crowd during the team's 2024 championship banner and ring ceremony. I thought Jaylen Brown should’ve been given the opportunity, too, as Finals MVP.
— Marc J. Spears (@MarcJSpears) July 1, 2026
That wasn't the last time Spears tried to spread the narrative that the Celtics mistreated Brown. He claimed that their supposed favoritism toward Tatum also meant they didn't treat Brown well, even though... that's how it typically works with superstars. Call me crazy.
"I'm hearing that in a lot of ways Jaylen [Brown] probably felt like Jayson [Tatum] was the favorite."@MarcJSpears on the Celtics' decision to part ways with Jaylen Brown 👀 pic.twitter.com/9X6R3CeXdz
— NBA on ESPN (@ESPNNBA) July 16, 2026
And most recently, we saw The Boston Globe's Gary Washburn try to claim that Tatum ducked the smoke by missing Game 7 against Philadelphia, just like he did in 2023 in their Game 7 against Miami. Even though that never happened.
@GwashburnGlobe what a journalist just making up that Tatum checked out after spraining his ankle. Have some shame pic.twitter.com/cNsNJQqKdT
— Faverani’s burner (@Celticsenjoyer2) August 8, 2026
Tatum played in that Game 7. In fact, he played over 40 minutes to try to keep the Celtics season alive even though he was playing on a bum ankle that clearly would have knocked him out of any regular season game.
Washburn also noted that he was wrong, but like Spears, tried to make it a footnote when that wasn't the case.
I’ve reached out to @Kalshihoops and asked them to take this post down because I realized I made an error. I erred in the recollection of Game 7 three years ago. That was my mistake and I apologize for the error.
— gary washburn (@GwashburnGlobe) August 9, 2026
Criticizing Tatum is 1 thing, but dishonesty is another
Celtics fans know that Tatum has his flaws, but they shouldn't stand for when his flaws not only get exaggerated but his skeptics straight-up re-write history to make him look bad.
Seriously, what happened to honest journalism? It's perfectly fine and understandable for one of Tatum's haters to share false narratives about him, but when it's big names in the media world like Spears and Washburn trying to create false narratives, it's as shocking as it is distressing.
Especially when they acknowledge that they made a mistake but try to act like it's no big deal when it is because impressionable fans will use this kind of dishonesty against Tatum down the line. He's not above criticism, but he doesn't deserve to be lied on.
Tatum definitely has something to prove this season. The fact that reporters are making up objectively false narratives on him shoudl give him ample fuel to prove himself. Again.
